Tourism & LeisureJune 23, 2023

A new hotel worth 13 million euros will be built in northern Montenegro

Soon, construction will begin in the town of Plav, in northern Montenegro, on a new large-capacity hotel, for which a local investor living abroad has invested around 13 million euros. This was reported to the RTCG portal by the director of the local t...

Soon, in the town of Plav, in northern Montenegro, construction will begin on a new large-capacity hotel, for which a local investor living abroad has contributed around 13 million euros. This wasreported to RTCG portal by the director of the local Tourist Organization (TO), Edo Feratović.

He said that just these days all administrative prerequisites, permits, and everything else have been completed, and that already next year the hotel could be put into operation.

“The hotel will be built in a very attractive location, on the shore of Lake Plav. In addition to the Hotel Plavsko Lake, which is in the final stage of reconstruction, next year we will have improved rooms of high quality,” Feratović said.

According to him, both new hotels will be linked to hotel chains on the Montenegrin coast, so it is expected that Plav will become a permanent tourist destination for guests who come to the coast and want to visit the Prokletije National Park after a few days.

“I think that with two hotels, in addition to all the existing hotels, hostels, eco-villages, and other private facilities, we will solve the accommodation problem in Plav that has existed so far,” Feratović said.

The tourist season has begun in northern Montenegro

He assessed that the tourist season in Plav and the Prokletije National Park, despite the bad weather that existed a few days ago, started very well, and expects it to surpass last year’s.

Feratović said he would not like to make too many promises, but added that he is very optimistic about the success of this year’s tourist season.

“In addition to the already known events, in the second half of the year we will have several new events, and I hope that we will attract guests to visit Plav and the Prokletije National Park,” said the director of TO Plav.

He reminded that the Lim Regatta has just ended, as well as the third stage of the Scout League with hundreds of participants.

“Tomorrow already begins a hiking tour called "Obroncima starca", for which an unexpectedly large number of tourists have signed up, not only from Montenegro but also from the region. We now have more than a hundred registered participants in this hike. Prokletije is increasingly being recognized as a great mountain and tourist resource of Montenegro,” Feratović noted.

According to the director of TO Plav, the ultimate goal is to maximize the extension of the tourist season in this northern town.

“We are trying to meet all the prerequisites, including those related to catering, so that the season in Plav lasts not only two summer months, but at least half a year, if not the whole year. For this, we need to acknowledge all the shortcomings and do everything possible to eliminate them,” Feratović added.

He also announced already known events, such as the “Blueberry Days,” as well as a triathlon that will take place on July 9.

“It can be concluded that a large influx of tourists is already being felt, and soon the arrival of a large diaspora from Plav is expected, when it will be felt that this town is becoming a real tourist destination. Despite everything we have planned, I believe that in the coming years we are in for a tourism revolution,” said the director of the Plav Tourist Organization.

The director reminds us that by all statistical indicators, in 1980 Plav had more registered tourists than some of the most famous tourist towns on the Montenegrin coast.

“We must do everything possible to turn Plav into a tourist metropolis. And I believe that these two new large hotels, which should operate at full capacity next season, will contribute to that,” concluded the director of TO Plav.